Hakuhodo Group wins 12 awards, including 6 Gold, and Grand Prix: Agency of Excellence, at PR Awards Asia-Pacific 2026

Jun. 26, 2026
  • News
  • Awards

Tokyo—June 26, 2026—Hakuhodo Inc., a leading integrated marketing and innovation company headquartered in Tokyo, is pleased to announce that the Hakuhodo Group has won 12 awards (6 Gold, 3 Silver, 3 Bronze) at PR Awards Asia-Pacific 2026. In addition, the Group’s Ozma PR Inc. was awarded the Grand Prix for Agency of Excellence, the highest award given to the best PR agency of the year.

The PR Awards Asia-Pacific are cosponsored by PRWeek and Campaign, both of which are published by Haymarket Media, Britain’s leading independent publishing group. They honor outstanding campaigns, individuals, and agencies throughout the Asia-Pacific. Now in their 25th year, the PR Awards Asia-Pacific are among the most prestigious accolades in the PR industry.

 

Awarded works

Work as IKIGAI

  • Gold (Campaign: Cause-Related – Diversity & Inclusion)
  • Gold (Effectiveness: Best Brand Strategy)
  • Silver (Campaign: Internal Communications)
    Advertiser: Wellness
    Agency: Ozma PR Inc.

Asahi Fantasy Development Lab

  • Gold (Campaign: E-Commerce)
  • Silver (Effectiveness: Best Brand Strategy)
    Advertiser: Asahi Breweries, Ltd.
    Agency: Hakuhodo Inc.

Osaka Morning—Breakfast in Shotengai

  • Gold (Campaign: Corporate Branding)
    Advertiser: Airbnb Japan K.K.
    Agency: Ozma PR Inc.

Beyond the Final Stop

  • Gold (Campaign: Public Sector)
    Advertiser: Ogano Town, Saitama Prefecture
    Agency: Ozma PR Inc.

Kintsugi–Life After the Break

  • Gold (Effectiveness: Best Use of Advocates/Influencers/Celebrities)
    Advertiser: Eli Lilly Japan K.K.
    Agency: Ozma PR Inc.

Dawn of the Bookstore: KINOFES 2026

  • Silver (Campaign: Arts, Entertainment & Media)
    Advertiser: Kinokuniya Company Ltd.
    Agency: Hakuhodo Inc.

The Dark Arts of Coco

  • Bronze (Campaign: Customer Loyalty)
    Advertiser: LOTTE TAIWAN
    Agency: Pilot Hakuhodo

When Heat Lies

  • Bronze (Campaign: Influencer Marketing)
    Advertiser: UNIQLO
    Agency: Pilot Hakuhodo

Faith in Hand

  • Bronze (Effectiveness: Best Brand Strategy)
    Advertiser: Xiaomi Corporation
    Agency: Pilot Hakuhodo
  • Grand Prix: Agency of Excellence
    Ozma PR Inc.

For further details, visit the PR Awards Asia-Pacific website: https://prawardsasia.com/

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