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Tokyo—November 16, 2023—Hakuhodo Inc., an integrated marketing and innovation company based in Tokyo, is pleased to announce that the Hakuhodo Group has won seven awards (1 Gold, 3 Silver and 3 Bronze) at London International Awards 2023.

London International Awards (LIA) is a London-based international creative awards festival founded in 1986. It is known as the only international advertising awards show started and operated by a woman.

LIA again drew entries from around the world this year, and selected works from 27 categories for awards.

Awarded works

Gold

• Shellmet (also sold under the name Hotamet)
  Category: Design: Product Design
  Advertiser: Koushi Chemical Industry Co., Ltd.
  Agency: TBWA\HAKUHODO

Silver

• The Air Drummer
  Categories: Digital: Weird Wonderful Work; TV/Cinema: Humor (2 categories)
  Advertiser: Robinson Department Store
  Agency: Wolf BKK

• Shellmet (also sold under the name Hotamet)
  Category: Health & Wellness: Environmental Health
  Advertiser: Koushi Chemical Industry Co., Ltd.
  Agency: TBWA\HAKUHODO

Bronze

• Shellmet (also sold under the name Hotamet)
  Category: Evolution: Product Innovation
  Advertiser: Koushi Chemical Industry Co., Ltd.
  Agency: TBWA\HAKUHODO

• The Air Drummer
  Categories: Online Film: Humor; TV/Cinema: Retail (2 categories)
  Advertiser: Robinson Department Store
  Agency: Wolf BKK

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