Data and collective growth strengthen us all:            

As Business Director at I-DAC Vietnam, part of Hakuhodo DY ONE Inc., the strategic digital arm of the Hakuhodo DY Group, I have the opportunity to lead client-facing teams including business development, strategic planning, and account planning teams. My role is to help bridge client aspirations with practical digital solutions and let numbers speak as our results.

My passion lies in exploring complex challenges and designing data-driven strategies that can help brands navigate the digital landscape. What truly inspires me is the continuous evolution of technology and sei-katsu-sha behavior. The digital landscape increasingly moves towards data solutions. At I-DAC, we are committed to continuously learning and honing our data expertise by actively seeking advanced data science certifications. Seeing a client grow and knowing our teamwork contributed to optimizing their investment is the most rewarding part of my job.

Through my work, I hope to contribute to positive change. I am continuously striving to enhance partnership and foster an environment where people can openly share knowledge within our organization and across Group companies, believing that this collective growth strengthens us all. For our clients, I aim to be a supportive advisor, helping them in confidently navigating the digital future, building sustainable success, and authentically connecting with their customers.

Roles and titles current when this article was published in November 2025.