Hakuhodo Group brings 15 awards home from 2016 One Show

May 26, 2016
  • News
  • Awards

Tokyo—May 26, 2016—Hakuhodo Inc. (Minato-ku, Tokyo; Hirokazu Toda, President & CEO), Japan’s second largest advertising company, is pleased to announce that Hakuhodo Group companies have won two Gold, two Silver and one Bronze and 10 Merit Awards at 2016 One Show. One of the world’s premier advertising festivals, The One Show is held annually in New York by The One Club for Art & Copy (founded 1975) to promote excellence in advertising creativity.

Awards won

Gold Pencils

  • Design (Craft: Typography)
    Advertiser: Tsukiji Tama Sushi
    Title: Sushi Fonts
    Agency: Hakuhodo Inc.
  • Design (Craft: Printing & Paper Craft)
    Advertiser: Musashino Art University
    Title: Open Up Your Imagination
    Agency: Hakuhodo Inc.

Silver Pencils

  • Design (Consumer: Package Design)
    Advertiser: Coca-Cola (Japan) Co., Ltd.
    Title: Cola-NOBORI
    Agency: Hakuhodo Inc.
  • Interactive (Consumer: Websites)
    Advertiser: Sagami Rubber Industries
    Title: Act of Love
    Agencies: Hakuhodo Kettle Inc., White Briefs

Bronze Pencil

  • Design (Consumer: Collateral Design)
    Advertiser: Comexposium Japan K.K.
    Title: Resilient Thinking
    Agency: Hakuhodo Inc.

Merit Awards

  • Design (Consumer: Brand Identity)
    Advertiser: Art Co., Ltd.
    Title: Kinu
    Agency: Hakuhodo Inc.
  • Print & Outdoor (CSR: Collateral)
    Advertiser:Color’s Inc.
    Title: sangriana DROP
    Agency: Hakuhodo Inc.
  • Design (Craft: Illustration)
    Advertiser: Comexposium Japan KK
    Title: ANIMAZING JAPANESE PATTERN
    Agency: Hakuhodo Inc.
  • Design (Consumer: Broadcast & Moving Image)
    Advertiser: Comexposium Japan K.K.
    Title: Resilient Thinking
    Agency: Hakuhodo Inc.
  • Design (Consumer: Package Design)
    Advertiser: em-company
    Title: Tea Time Stories
    Agency: Hakuhodo Inc.
  • Design (Innovation: Package Design)
    Advertiser: Hagukuminosato
    Title: Hiroshima Peace Recycling
    Agency: Chugokushikoku Hakuhodo Inc.
  • Design (Consumer: Collateral Design: Promotional Items)
  • Design (Consumer: Collateral Design: Collateral Design)
  • Direct (Consumer: Ambient/Environmental: Ambient/Environmental)
    Advertiser: Quiksilver Japan Co., Ltd.
    Title: TRUE WETSUITS
    Agency: TBWA\HAKUHODO INC.
  • Design (Consumer: Collateral Design)
    Advertiser: Suntory Holdings Limited
    Title: Japanese Harmony
    Agency: Hakuhodo Inc.

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